In this interview we are going to look at the job of Textile Designer with artist Linda Prieto. Linda is the owner of TELALINDA, an online shop selling reproduction dressmaking fabric, based in Chicago. In addition she also has a background in photography, freelancing as a photo retoucher. Sewing was always a constant in her life as well as appreciating and collecting vintage from sewing notions to homeware. Linda enjoys the stillness of mornings and practicing yoga.

Telalinda has just released a new collection of Vintage reproduction fabrics which we’ve highlighted in the photos throughout this blog post. I have personally used Telalinda fabric in my own sewing, when creating for different vintage events like the Gatsby Summer Afternoon. I can attest that they are of exceptional quality and the designs really capture the authentic 1930’s style I enjoy so much.

What inspired you to establish TELALINDA, focusing on reproducing early 20th-century fabric designs?

When I started sewing garments for myself, I collected vintage sewing patterns, notions and vintage fabrics. I also sewed with vintage sewing machines. I certainly had an appreciation of “old” things. It was always exciting to find yardage of beautiful vintage fabrics but at times there were only remnants of great designs. That is what inspired me to establish TELALINDA. To reproduce these timeless designs onto dressmaking fabric for the dressmaker.

Can you elaborate on the process of selecting and reproducing vintage fabric designs for your collections?

I search for original pieces of fabrics to reproduce. By having the original, I can work with the exact detail and get as close as possible to the original colors. Since each era from the 20’s-50’s varied with design styles, I try to select fabrics that best represent the eras.

How do you ensure that your reproduced fabrics maintain the authenticity and quality of the original early 20th-century textiles?

I maintain the original designs by recreating the design through Illustrator and select fabrics to match the content and weight of the originals.

Could you share the significance of naming each fabric after a family member and how your Ecuadorian heritage influences your designs?

A few years ago I created a family tree. I was able to create a family tree based off of names my parents shared with me and through research. I grew apart from my extended family and lived with my immediate family here in the U.S. By naming each fabric after a family member I feel I am honoring them and showing gratitude to my ancestors.

What are the main challenges you’ve encountered in sourcing materials that match the original fabric quality from the early 1900s?

It’s a bit challenging to match the exact content and weight of the original fabrics. For example, Rayon fabric was of a different quality during those past times, so you can’t match that now, but I try to find fabric to best represent flow and hand feel.

How do you balance the aesthetic appeal of vintage designs with the functional requirements of modern dressmaking?

The designs are printed onto wider width fabrics than the originals, accommodating modern dressmaking patterns. Fabrics are also machine washable and dryer safe, making it convenient to clean when needed. By focusing on quality fabrics that can withstand modern day lifestyle our fabrics are meant to last.

Can you discuss your approach to sustainability within TELALINDA, considering the reproduction of vintage fabrics?

We work with a textile printing company that is committed to sustainability and high quality fabrics. Our most recent cotton and bamboo fabrics have certifications such as GOTS and Oeko-Tex. Global Organic Textile Standard (GOTS) recognizes socially ethical and environmentally responsible manufacturing of organic textiles. Oeko-Tex ensures sustainable production practices, guaranteeing textiles free from potentially harmful substances. Digitally printing fabric helps reduce waste, energy use, and water consumption. Also, as a small business, our fabrics are produced in smaller quantities.

How do you stay informed about current trends in textile design, and how do they influence your reproduction work?

Social media is great for staying on top of trends. There have been times that I come across a vintage garment while having a fabric remnant of the same design in another colorway. That’s helpful for creating different colorways. By also visiting textile exhibitions in museums, that provides insight into the evolution of textile design.

Could you describe a particularly challenging project you've undertaken at TELALINDA and how you addressed it?

There hasn’t been a particularly challenging project I’ve undertaken, but overall all the learning process of establishing TELALINDA has been trial and error. I take a step back to evaluate the solution and try again.

What advice would you give to aspiring textile designers looking to create and launch their own collections, particularly in finding their unique voice and navigating the industry?

Explore various styles, techniques, and historical references to find what resonates with you. Do a lot of research and continue to learn from your success and failures. By staying authentic to your vision and continuously refining your craft you’ll be well on your way to finding your unique voice.

Thank you Linda for taking the time to answer our questions and share about your business and the design process! Wishing you heaps of success on your new fabric launch. Can’t wait to see what everyone makes with your new designs.

Until next time, happy fashion!

xo Jenifer